Tuesday, September 9, 2014

What some sellers know that others don’t

Another For Sale By Owner sign popped up in my neighborhood recently. I wonder if the sellers are heading down the same path as the last three homeowners who tried to go FSBO. Here's what happened for each of them: A sign went up in the yard—the familiar red and white FSBO sign for two of the homes and a homemade poster board on a wooden stake for the third. All had hand-written phone numbers scrawled on them ... not easy to read. There were property fliers, an open house or two, and then ... nothing. After a month or more, all three signs were replaced with signs of Texas REALTORS®. And guess what happened next? All three properties sold, one in just two days and the others in a little over a week. Now, I'm not saying that people can't successfully sell their homes themselves. But I will tell you that plenty of people learn the hard way that it's not as easy as jamming a sign into your yard. A Texas REALTOR® not only will bring more attention to your home but can help you price it, give you advice about buyers' offers, help you negotiate, and assist with the dozens of tasks between a contract and a successful sale. Something to think about if you're considering selling on your own.

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